Social impact of real estate choices
Create social added value within real estate
Start date
September 15, 2026, Campus Utrecht
Duration
5 months
Language
Dutch
Costs
€ 3863
Rankings
Executive Education - Open Programs
Introduction
The societal added value of public real estate is of great interest to society and politicians. Governments own a large and diverse portfolio of real estate. By deploying real estate and land smartly, a contribution can be made to various policy objectives and societal challenges.
Are you involved in the purchase, sale, development, and management of government real estate properties or land? This course provides you with up-to-date knowledge, insight, and skills to expand your familiar approach with methods and techniques for determining and achieving societal impact, in addition to economic value and value for users.
Participant profile
In collaboration with the Dutch Government Real Estate Council, the Social Impact of Real Estate Choices training program has been developed for real estate professionals who deal with social issues in public real estate.
Participants in this training course are generally involved in the purchase, sale, development, and management of real estate properties. Participating organizations manage government real estate or land, such as Staatsbosbeheer (the Dutch Forestry Commission), Centraal Orgaan Opvang Asielzoekers (the Central Agency for the Reception of Asylum Seekers), the Ministry of Defense, Rijksvastgoedbedrijf (the Central Government Real Estate Agency), Rijkswaterstaat (the Department of Waterways and Public Works), the National Police, Prorail (the Dutch Railways), provinces, and municipalities.
Why this program
During the program, you will develop into a strategically stronger real estate professional who puts social value at the heart of decision-making. You will delve into current insights, learn to better substantiate social impact, and gain tools to effectively link real estate choices to public goals.
What will the program bring you?
Acquire up-to-date and relevant insights into social added value, building on Mark Moore's ideas on Public Value.
You will gain a broad overview of methods and techniques for identifying and determining social impact.
Learn how to make it easier to align real estate with government policy objectives, thereby becoming a valuable discussion partner for relevant stakeholders.
Become more effective in the development, sale, purchase, and management of government real estate.
About this program
The four-day training course consists of a practical learning pathway that takes you step by step through the process of creating social added value within real estate. You start with an online kick-off in which you determine your personal learning goals. You then go through four thematic days: from sustainable leadership and understanding social value to collaborating on concrete issues and developing insight into your own role. Between sessions, you will work on practical cases from your own work environment, supported by a buddy system. The training concludes with a reflective closing session in which you translate your lessons learned into a personal action plan.
The program
Preparatory online kick-off
To give you more insight into the structure and content of this program, and to allow you to contribute relevant case studies, we start with an online kick-off. During this kick-off, you will determine your personal learning goals, which will be revisited and reflected on throughout the program.
- Day 1: Sustainable leadership
- Day 2: Social value and consideration
- Day 3: Collaboration and accountability
- Day 4: Insight into your own role
Case studies
Between the online sessions and in-class days, participants work on case studies they have brought in to effectively apply knowledge and insights. A buddy system focused on reflection is used.
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